In the first 90 days, we increased Clarity's conversion rate from 1% to 34.3% and generated 718 new leads.
After aggressively scaling his business during lockdown, Andrew, the CEO of Clarity Homes and Commercial, needed a digital marketing agency to manage all of his digital bases, allowing him to focus on growing the company. He was looking for a dependable way to generate qualified leads without having to rely on positive word-of-mouth and networking.
Within four weeks, our team visited one of his sites, gathered all of the necessary information about what a classified lead is, developed and optimised a Sales Funnel, and launched Paid Advertisements.
➤ Establishing Audience Segmentation and Market Resonance
➤ Conversion-Oriented Development
➤ Solicit Feedback On Data
After launching Clarity's campaign, the conversion rate was 6.7%. However, after analysing the data, we optimised and significantly increased the conversion rate. As a result, 718 new leads were generated at an average cost of £23.26 (per lead) and a conversion rate of 34.3%. Eventually, due to the overwhelming volume of leads we were providing Clarity, we were forced to pause their campaign due to their inability to take on additional work.
➤ 718 Leads
➤ £23.26 Per Qualified Lead
➤ 34.3% Conversion Rate Increase